7 July 2016 - Best Beer HQ
Top 10 Best-Selling Beers in the World
Please don’t ever confuse this top 10 list of the best-selling beers in the world with a list of the best beers in the world. Inclusion on this list of the biggest-selling beer brands (according to recent Euromonitor figures) isn’t necessarily a mark of quality – only of quantity.
Unsurprisingly, popular beers from some of the world’s largest and most populous countries dominate these rankings. Admittedly, there are even a handful of beer brands here that this beer blogger has never even heard of before…
10. Coors Light
Global beer volume market share = 1.3%
Coors Light was first brewed by the Coors Brewing Company in 1978 – though the brewery itself is much older. The beer is most popular in the US, Canada, and the UK; though it seems to be gaining in popularity in other international markets, including Asia. Check out these top 7 facts about Coors.
9. Brahma
Global beer volume market share = 1.5%
Being the most popular beer brand in Brazil – a country of more than 200 million people – makes Brahma the ninth best-selling beer brand on the planet. The brand is owned by Anheuser-Busch InBev.
8. Harbin
Global beer volume market share = 1.5%
Harbin beer dates back to 1900, making it China’s oldest. Since then, the company has grown its annual beer production to more than 1 million tons, making its flagship lager a massive player in the world’s most populous country, and therefore the 8th best-selling beer in the entire world.
7. Heineken
Global beer volume market share = 1.5%
Why so low? As ubiquitous as Heineken is in the West, it seems it needs to win over the Chinese beer market to move up this list of biggest selling beer brands. While you’re here, check out these top 10 facts about Heineken.
6. Yanjing
Global beer volume market share = 1.9%
What’s the deal with Chinese beers? They may be mega popular in China, but so far they’ve failed to crossover into the mainstream in the West with any great success. Yanjing beer has the honour of being “the official beer of China” and yet I must admit that I’d never heard of it before today.
5. Skol
Global beer volume market share = 2.1%
Yet another Anheuser-Busch InBev beer brand, Skol is everything its founders ever wanted it to be – a global beer brand. It was created by a team of breweries in Britain, Canada, Sweden and Belgium, with the express purpose of not necessarily being an exceptional beer, but being a top-selling one. Congratulations.
4. Budweiser
Global beer volume market share = 2.3%
While it should surprise exactly no-one that Budweiser has made this list, surprisingly it’s only at number four. Budweiser is available in more than 80 countries around the world, and yet its global market share sits at just 2.3%. Before you read on, check out these top 5 facts about Bud beer.
3. Bud Light
Global beer volume market share = 2.5%
Budweiser’s lighter, less calorific beer, Bud Light, has managed to usurp classic Budweiser in the hearts of many Americans. However, despite being sold in more than 80 countries, Bud Light isn’t typically a big seller in other Western nations, such as Australia, New Zealand, or the United Kingdom.
2. Tsingtao
Global beer volume market share = 2.8%
Tsingtao might be the exception to the rule about Chinese beers struggling in foreign markets. This beer was first exported to the United States of America in 1972, quickly establishing itself as the country’s top-selling beer. In New Zealand, too, we’re starting to see Tsingtao more commonly stocked in supermarkets and available at Chinese restaurants.
1. Snow
Global beer volume market share = 5.4%
For the world’s best-selling beer, Snow sure keeps a low profile. Ask any ten people on the street about the beverage and, unless they’re from China, we’ll bet most of them would never have tried the stuff. Still, China is a massive country and, despite being sold almost exclusively there, its annual sales are reportedly around 61 million hectolitres. That’s an awful lot of beer indeed.
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